Get your team writing with uncommon clarity
In just three weeks. This course can teach your team to write clearly and confidently. These fundamentals are essential for fighting slop. When your team can write, you'll edit less. You won't need as many contractors, and their copy will actually convert.
Send them through the three-week self-guided version and start seeing results next month.
CUSTOMERS INCLUDE
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BOSSES GIVE IT 4.9 out of 5 stars
“After my team took Chris's course, the change was instant. They're writing with real confidence now, stuff that actually resonates with modern audiences. Makes my job a lot easier.”
- Hannah Cameron, Senior Director of Content Marketing at Viral Nation
- Hannah Cameron, Senior Director of Content Marketing at Viral Nation
Ideal for busy managers who need their team to write better
TEAM CAN'T SEEM TO WRITE?
Nobody trains writers like they used to. If you're feeling frustrated that your team can't self-serve—that you spend more time editing than your writers do writing, or that your junior writers are paralyzed when there's a ChatGPT outage, this course is the fix.
With our help, your team can enjoy:
With our help, your team can enjoy:
- 40% shorter first drafts
- 117% higher conversions
- Far more praise from readers
- Far fewer typos
- More confidence interfacing with execs
THEY'LL WRITE LIKE THIS
A full education in three lessons
They'll spend most of their course time applying the lessons to real work.
1.
Be Precise
Pack your works with power
- Welcome
- A lesson in precision
- Exercise
- Bonus session: Big ideas
2.
Be concise
Convey more with fewer words
- Welcome
- A lesson in concision
- Exercise
- Bonus session: AI tools
3.
Be Easy
Make your writing effortless
- Welcome
- A lesson in ease
- Exercise
- Bonus session: Persuasion
All in all it takes less than one hour per day.
Week 1 takes four hours
- Read welcome note (10 min)
- Live course opening (30 min)
- Take pre-assessment (2 min)
- Discuss in Slack (30 min)
- Complete exercise (1-2 hrs)(Optional bonus session)
Week 2 takes three hours
- Read second lesson (20 min)
- Discuss live (30 min)
- Discuss in Slack (30 min)
- Complete exercise (1-2 hrs)(Optional bonus session)
Week 3 takes four hours
- Read third lesson (20 min)
- Discuss live (30 min)
- Discuss in Slack (30 min)
- Complete exercise (1-2 hrs)
- Take post-assessment (2 min)
- Live course closing (30 min)(Optional bonus session)
- Receive the certificate
We teach them to write in your most important formats
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THIs COURSE COMES WITH A SATISFACTION GUARANTEE
“I’ve found myself rewriting text messages to be clearer already and it hasn’t even been 24 hours.”
Chase Banger
Marketing Manager
“I’ve learned a ton from the exercises and I have already seen small, immediate changes in my writing.”
Brian kerr
Practice Manager
“I’ve found myself editing my work and other’s more carefully. Slowing down. Asking, ‘What does this really mean?’”
Rhonda O’Connor
Director of Marketing
WE'll challenge your team to be clear, not just clever
- They'll memorize three questions to better edit themselves and others.
- They'll complete practical exercises to get unstuck and improve writing quality.
- They'll learn strategies for collaborating with others (and averting 11th-hour edits).
“I cut down an 891-word story to 390 words. I was surprised to find opportunities to reduce or delete source quotes without impacting the message. Fantastic exercise!”
ALLISON TROUTNER
B2B Content Writer
PLUS, your team gets MENtorship in a community of like-minded peers
You’ll get to join our writing Slack group for advice, job opportunities, and to share your work. Some say this alone was worth the cost.
THIS COURSE IS a better investment than any martech tool
- Content marketing teams say they publish faster, stronger thought pieces
- Demand teams no longer waste cycles waiting for writing contractors
- Leaders say they’re better able to manage their creatives
WHY YOU SHOULD TRUST US
For 10 years, the Fenwick team has been writing and designing for companies from Salesforce to Shopify. There’s a reason we come recommended by Bessemer Venture Partners, Scale Venture Partners, and MKT1.
This course is the accumulation of knowledge gained on all those projects.
This course is the accumulation of knowledge gained on all those projects.
“Fenwick is like a favorite babysitter—I want to tell everyone, but I don’t want them to not have time for me anymore.”
CHRISTINE FARRIER, B2B
Marketing Leader
