Why do marketing writers keep repeating fake stats?Why do marketing writers keep repeating fake stats?
Why do marketing writers keep repeating fake stats?
Marketing articles are absolutely riddled with statistics that are on their face, fake. Which, if you follow them a few clicks back, go nowhere. This isn't good for building trust and there's an easy way to do something better.
A foundational document for making marketing work livableA foundational document for making marketing work livable
A foundational document for making marketing work livable
So, how do you save your marketing operation? The answer may force you to look inward—at yourself and your organization. In this treatise, I’ll offer you three reasons why your marketing operation may be ineffective and what you can do about it. Then we’ll explore how by making your employee experience better you’ll vastly improve your marketing outcomes in the process.
What is a content marketing playbook? (Step-by-step)What is a content marketing playbook? (Step-by-step)
What is a content marketing playbook? (Step-by-step)
A good B2B marketing playbook offers, 'If this, do that" templates so marketers needn't waste time reinventing every single time. Let's take a look at how to build one.
Should you use AI in your marketing? A writer and designer give it a tryShould you use AI in your marketing? A writer and designer give it a try
Should you use AI in your marketing? A writer and designer give it a try
AI tools aren’t going away. So we posed ourselves the question: Is there a trick for collaborating with AI tools? Using a designer to play creative director, can we get AI to produce the kinds of images we want using just a written prompt?
Carina Rampelt | FenwickCarina Rampelt | Fenwick
Carina Rampelt | Fenwick
Dominic Vaiana | FenwickDominic Vaiana | Fenwick
Dominic Vaiana | Fenwick
Donnique Williams | FenwickDonnique Williams | Fenwick
Donnique Williams | Fenwick
Tamilore Sonaike | FenwickTamilore Sonaike | Fenwick
Tamilore Sonaike | Fenwick
Riviera Lev-Aviv | FenwickRiviera Lev-Aviv | Fenwick
Riviera Lev-Aviv | Fenwick
Clarissa Kupfer | FenwickClarissa Kupfer | Fenwick
Clarissa Kupfer | Fenwick
Eve Eden | FenwickEve Eden | Fenwick
Eve Eden | Fenwick
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